Are you a successful dental practitioner looking for a strong online presence? Well, the first step would be to create a stunning website for your Dental Company. There are so many choices for dental website design available on the internet that you can take inspiration from. However, we always recommend coming up with a unique idea of your own and with the help of a professional website design service.
Here we have gathered a few great tips that will help you have the best dental website design possible to help grow your practice.
Best Dental Website Design: Pro Tips!
1) Create An Excellent Experience for the Visitors
The primary goal of your website must be to help you attract patients to book appointments at your dental practice. So, to achieve that, go for a user-friendly interactive UX interface instead of using the traditional designs.
Add customized features that would tell the visitors more about your practice and guide them through each step of the client on-boarding process. Your website is your digital presence, and it must speak to the visitors to bring them to trust your Dental practice to use your services.
Often there are times when many visitors reach a dental website to book an appointment, but because they are not able to understand the process of how the website works, or broken forms… they leave the site and go to a different one. So, you don’t want that to happen on your website. Hence, always make sure your visitors understand what the next step is for them to take and how to perform those actions on your website.
2) Minimum Loading Time
One of the factors that frustrate the visitors the most is how long your website takes to load and, moreover, how long it takes to perform requested actions. Most users get annoyed by waiting for more than a few seconds and quit the site to find the one that loads quicker.
So, whenever you’re getting your dental website designed, make sure it does not take long to load. Even Google ranks those sites with faster loading speeds and displays them on top of the search results. Ideally, you need to make sure that your website loads completely within a maximum of 4-5 seconds.
3) Use Call to Actions Wisely
You must design your website in a way that your visitors would want to take actions that you want them to take. You should wisely incorporate the best call-to-actions that would lead the visitors to book an appointment at your dental clinic.
Also, a pro tip is to put your contact information, including your phone and email, at the top of every page so that the visitors can easily locate them if they have a question or want to know more about your practice. In addition, your consultation request form buttons should always be highly visible on the screen, and the visitors should be able to access a clear CTA for bookings at any given time.
4) Testimonials From The Clients
When choosing a new dental practice, most people often rely on the clinic’s testimonials & reviews. These reviews help them assess whether the clinic is worth the time invested or not. After all our dental health is a big deal. So, ask your past clients to post reviews on your Google my Business profile so that you may display them on your website to inspire other visitors to sign up.
Another positive side of these testimonials is that even Google considers these reviews while assessing credibility and ranking a website. You should understand that the patients will be taking medical advice from your website. Hence, you should give them a reason to put their trust in your clinic because this is a matter associated with their well-being.
5) Strong Portfolio
One of the most important things to consider while creating the website for your dental practice is to add a brilliant portfolio of smiles for your clinic. This portfolio will include the work you have done before in the field and help impress your visitors with your successful results.
Try adding up before and after pictures of the services provided by your clinic. For example, if there is a patient who has come in for teeth whitening or scaling, you could take pictures of their teeth before and after the service and upload them on your website to help visitors see the difference.
These images will help convince your visitors that you are a credible dental clinic and can achieve successful treatment results. So, booking an appointment with you is a safe choice.
6) Use Relevant Content
Most patients who do not have enough medical know-how get confused about their dental care and do not take it seriously until they feel an ache or there’s a problem that needs to be treated. Use your website to create awareness about regular dental check-ups and provide relevant information about all the treatments that are done at your clinic.
Create SEO optimized content on your website to not only get a good ranking over search engines but also to spread the word about your practice. The content of your website must be helpful for users to understand the importance of dental hygiene, and you can even incorporate CTAs between the reads to ensure that the reader must take a look at your services and use them as needed.
7) Enhance Your Service Pages
Most people go through online dental websites to book appointments because they want to avoid the hassle of going through clinics at their physical location and getting to know the services they provide… Only to find out that the service they need is not available at that particular clinic. This is why it is essential to add elaborate service pages on your website so that people can visit the page and see if your clinic provides what they need.
Your service pages must highlight all the dental services your clinic provides, including a one-time consultation for a severe surgery such as a root canal, etc. Moreover, make sure each service is explained nicely with all details, including an overview of the cost of the treatment so that people can make their decisions as they want. Pay extra attention to the mobile design, and how things look on a smartphone as most people will be doing their research from these types of devices.
Looking for Bright & Beautiful Dental Web Design?
Creating dental website design is a bit different from other businesses because here, you are dealing with people’s health and overall appearance. This truly can effect their confidence and ability to preform in the World. Hence, you must be sure that your website is able to win their trust.
If you are struggling with making the best website design for your dental practice, contact us at Cowlick Studios. Here, we make sure to fulfill all your website designing needs from scratch. From building it to maintaining it to helping you make it go live, we do it all for our clients success at Cowlick Studios.
Call us now with all your requirements, and give us a chance to help you design the perfect website for your dental practice!