We Are Excited To Work With You! By taking the time to fill out the questionnaire below you help us with our understanding of you and your business. Please fill it out honestly and as thoroughly as possible. Website Questionnaire Personal Information Business Name * Contact Person * Address City Province Postcode Email * Phone * Goals Purpose Who is in charge of your website changes? Do you currently have a domain? noyes Domain Address: Do you know where you originally purchased it? noyes Do you have your username and password? noyes Username Password Do you have email on your domain? noyes Would you like us to manage your email? What exactly does your business do? What are the most popular products/services you sell? What is the most profitable product/service you sell? What’s your ‘value proposition’? Why would a user choose your site in search results? Example: Lower Prices, Free Estimates, Free Shipping, Free Demo, Customer Service Who do you want to reach? Who is your target market? Please segment these groups if there is more than one. E.g. Small Business Managers. Their age, sex, income, location, occupation, education, lifestyle and purchasing habits. Now imagine if you could merge all your customers into one typical customer, what would they be like? Talk about age, gender, location, income, car, their spending habits and... why they like you! Now imagine if you could merge all your customers into one typical customer, what would they be like? Talk about age, gender, location, income, car, their spending habits and... why they like you! What makes you different? What makes your company different and better than your competitors? What is your key point of difference? E.g. free shipping, money-back guarantee, loyalty club, discounts, one-of-a-kind unique features, service guarantee, etc. Who are your main competitors? Web addresses (at least three if known). We can learn a lot from your competitors’ successes and failures. Key message/primary action. What is the primary message or action you wish to convey? Or alternatively, what’s going to be your one big offer you want to push most on your site? E.g. the things that are most likely to make visitors want to make contact with you. Objectives: What are the basic goals of your website? To sell a product or service, provide eCommerce, networking, sell, serve your customers, open international markets, make business information available, test market new services and products, reach new markets, or improve access to information? Logo/corporate identity. Do you have a logo you can supply? What colours would you like us to use? Company tagline. Do you have a tagline that needs to be incorporated into the design? What look and feel would you like for your website? E.g. fresh, fun and functional, modern, elegant, artistic, professional, conservative, sophisticated, funky, juvenile, kids/baby, traditional, natural/earthy etc. Is there anything you would like to add about your new website requirements? Email marketing. Would you like us to include a subscriber opt-in box in the design so you can use email marketing to market to your clients? Interesting websites you like. Please list some websites or features of websites you like, and briefly state why. Anything you would like to add?